商管相關課程

為奠定學生基礎專業能力，本學程引入創新教學工具並規劃數位學習模組，持續強化微積分、經濟學、會計學、統計學、管理學等統籌課程的教材及教學方法，強化學生對於所屬學系之專業的學習興趣及能力基礎，透過產業連結並採用多元教學和評量方式，引導與刺激學生思考未來出路與生涯規劃，提升學生對於專業知能探索興趣。

In order to lay the basic professional ability of students, courses introduce innovative teaching tools and plans digital learning modules. And courses continuously strengthen the teaching materials and teaching methods of calculus, economics, accounting, statistics, management and other co-ordinated courses, and strengthens students' knowledge of their subjects. The program's professional learning interest and ability foundation, through industry connections and the use of multiple teaching and assessment methods, guide and stimulate students to think about future outlets and career planning, and enhance students' interest in exploring professional knowledge.

本學程研究企業的經營立場下，如何在全球化競爭的環境與市場中，有效運用所能取得的資源進行協調、溝通管理、發想行銷企畫與組織經營戰略等內容。學習內容包含國際金融、國際財務、國際企業與行銷、國際策略管理等各種商業應用領域。並側重團隊組織能力、表達能力和語言能力的訓練。你可以學到全球化思維的培育、管理技巧與優秀的團隊溝通能力，成為靈活的專業經理人。

This program studies how to effectively use the available resources for coordination, communication management, marketing planning and organizational management strategy in the globalized competitive environment and market under the business standpoint of the enterprise. The learning content includes various business application fields such as international finance, international finance, international business and marketing, and international strategic management. And focus on the training of team organization ability, expression ability and language ability. You can learn the cultivation of global thinking, management skills and excellent team communication skills, and become a flexible professional manager.

本學程研究企業的經營立場下，如何在全球化競爭的環境與市場中，有效運用所能取得的資源進行協調、溝通管理、發想行銷企畫與組織經營戰略等內容。學習內容包含國際金融、國際財務、國際企業與行銷、國際策略管理等各種商業應用領域。並側重團隊組織能力、表達能力和語言能力的訓練。你可以學到全球化思維的培育、管理技巧與優秀的團隊溝通能力，成為靈活的專業經理人。

This program studies how to effectively use the available resources for coordination, communication management, marketing planning and organizational management strategy in the globalized competitive environment and market under the business standpoint of the enterprise. The learning content includes various business application fields such as international finance, international finance, international business and marketing, and international strategic management. And focus on the training of team organization ability, expression ability and language ability. You can learn the cultivation of global thinking, management skills and excellent team communication skills, and become a flexible professional manager.
This course helps students to think about the internationalization strategy of enterprises to construct an international business strategy structure; and to give special lectures with case teaching, so that they can integrate into practical operations when they graduate and enter the industry.