加拿大溫哥華島大學來訪，與BIBA建立了良好的友誼

BIBA學程舉辦歡迎餐會，歡迎溫哥華島大學到訪

加拿大溫哥華島大學代表團安排了5/8至5/10的三天訪問活動，BIBA學程安排了一系列的活動行程，包括歡迎餐會、數位行銷演講、春水堂企業參訪、捷安特企業簡報、台中歌劇院及逢甲夜市參觀。此次交流活動讓參與的師生們增進了彼此之間的相互了解與認識。在數位行銷演講中，加拿大溫哥華島大學的代表團分享了他們在數位行銷上的經驗和見解，與逢甲大學的師生們進行了深入的探討和交流。而在企業參訪和簡報中，學生們有機會實地參觀企業並了解其經營模式和創新精神，深入了解了台灣特有茶文化的企業經營管理理念，進一步拓寬了眼界。

在參觀逢甲夜市和台中歌劇院時，學生們體驗了台灣的文化與風情，並與BIBA的同學們進行了深入的交流和探討。整個活動過程中，學生們都非常投入，表現出高度的興趣和熱情，國際交流的氛圍濃厚，讓人倍感振奮。此次交流活動不僅增進了加拿大溫哥華島大學和BIBA學程之間的友誼，也拓寬了學生們的視野，促進了彼此之間的學術和文化交流，為未來的合作奠定了良好的基礎。

溫哥華島大學到春水堂參訪，認識台灣特有茶文化

The delegation of Vancouver Island University arranged a three-day visit from 5/8 to 5/10 to Feng Chia University and BIBA program. The BIBA program arranged a series of activities, including welcome reception, digital marketing speech, company visits to CHUN SHUI TANG, Giant company briefings, and visit to National Taichung Theater and Feng Chia Night Market. This exchange activity allowed the participating teachers and students to enhance their mutual understanding and understanding.In the digital marketing speech, the delegation from Vancouver Island University shared their experience and insights in digital marketing, and had in-depth discussions and exchanges with the teachers and students of BIBA program. During company visits and briefings, students had the opportunity to visit companies on the spot and learn about their business models and innovative spirit. They gained a deep understanding of the business management philosophy of Taiwan's unique tea culture, which further broadened their horizons.

When visiting Feng Chia Night Market and National Taichung Theater, the students experienced the culture and customs of Taiwan. They also had in-depth exchanges and discussions with BIBA students. During the whole activity, the students were very involved, showing a high degree of interest and enthusiasm.This exchange activity not only enhanced the friendship between Vancouver Island University and the BIBA program, but also broadened the horizons of the students. This activity promoted academic and cultural exchanges between us, and laid a good foundation for future cooperation.

溫哥華島大學與BIBA學生到逢甲夜市體驗台灣夜市文化